岗位职责
- Lead the development and operation of regional chain brands, driving user acquisition and scale growth for assigned strategic accounts while managing a team to execute Keeta's sales strategies and achieve aggressive performance targets in a competitive market.
- Promote deep collaboration between regional chain brands and the platform in areas such as brand marketing, promotional activities, and user operations, enhancing the partnership and stickiness between the brands and Keeta.
- Based on the characteristics of the food and beverage industry, develop a deep understanding of categories and brand operation models, identify business development opportunities, and formulate tactical plans covering (but not limited to) growth, marketing, user experience, and membership programs to strengthen Keeta’s influence within the industry.
- Establish strong communication with the delivery department, acting as a bridge between brands and the platform’s delivery operations, and work collaboratively to continuously optimize the brand delivery service experience.
- Fully leverage personal work potential, gather frontline marketing information, user feedback, and local market dynamics to provide valuable insights and references for the company's decision-making.
- Engage in Meituan’s strategic global expansion, compete with global players, broaden international business horizons, and accumulate hands-on experience.
- Receive customized training and collaborate with colleagues from 26 nationalities in a multicultural environment, embracing entrepreneurial spirit.
职位要求
- Over 5 years of experience in key account management, channel development, or retail management, with a solid foundation in team management.
- Strong business negotiation and market expansion skills, with a keen ability to identify client and user needs and a proactive attitude toward challenges.
- Experienced in process and project management, with the ability to drive multiple tasks and projects concurrently.
- Highly reliable and resilient, demonstrating strong work enthusiasm and a collaborative team spirit.
- Fluent in English (speaking, reading, and writing) and capable of using it as a working language; proficiency in Portuguese is a strong plus.
