岗位职责
As User Growth & Operations based in Malaysia, you’ll drive user acquisition, retention, and monetization of A+ Rewards in specific market. You’ll use data to identify growth opportunities, turn insights into initiatives that can scale, and improve key business metrics in a fast-paced fintech environment. What You’ll Do • Develop & Execute Growth Strategies: Own the planning, budgeting, execution, and optimization of user growth initiatives to increase active users, transaction volume, conversion rates, and profit margins. • Design Gamified Engagement Mechanics: Lead digital goods marketplace operations and design initiatives such as raffles, daily check-ins, and new-user incentives to increase engagement. • Make Data-Driven Decisions: Analyze user behavior and platform performance, run A/B tests, and use the results to prioritize improvements and recommend next steps. • Lead Cross-Functional Delivery: Work with Product, Marketing, Engineering, and external partners to deliver growth initiatives. Translate business and operations needs into clear product and technical requirements, align teams on timelines and workflows, track development progress, and drive issues through resolution. • Scale the Platform Across Channels: Expand A+ Rewards across multiple channels, streamline execution, and optimize return on investment.
职位要求
• Education & Experience o Bachelor’s degree in Business, Marketing, Data Science, or a related field. o At least 5 years of experience in user growth, operations, or product management within fintech, e-commerce, or digital platforms. • Core Skills o Proven track record of improving user acquisition, conversion rates, or revenue growth. o Proficiency with data analysis tools and A/B testing frameworks. o Deep understanding of e-wallet ecosystems, app platforms, and digital marketplaces. o Hands-on experience coordinating between business, operations, product, and engineering teams, including defining requirements, aligning timelines, communicating progress, and resolving issues through delivery. o Ability to work under pressure, manage competing priorities, and lead cross-functional projects through completion. • Preferred Qualifications o Fluency in Chinese and English to collaborate effectively with APAC teams and stakeholders. o Experience designing or operating loyalty programs, rewards systems, or gamified engagement initiatives.
