岗位职责
- Lead smartphone product management, including product planning, go-to-market (GTM) strategy development, and channel management for new product launches.
- Conduct in-depth market research and competitor analysis, manage the entire product lifecycle, and take ownership of product sales performance.
- Define key product value propositions and collaborate with cross-functional teams to develop effective marketing and communication strategies.
- Manage product pricing, demand planning, and PSI (Purchase, Sales & Inventory) to maximize profitability while maintaining healthy market order and inventory levels.
- Plan and manage product marketing budgets, ensuring marketing resources are aligned with product strategy to maximize ROI and sustain product momentum throughout the lifecycle.
职位要求
- Bachelor's degree or above in Marketing, Business Administration, International Trade, or a related discipline.
- At least 3 years of experience in the consumer electronics industry, preferably in Product Management, Product Marketing, Go-to-Market (GTM), or Sales.
- Strong understanding of the Singapore market and sales channels, with proven experience in successful product launches and channel management.
- Strong commercial acumen with excellent market insight and analytical skills, able to quickly translate market feedback into actionable business strategies.
- Excellent project management and stakeholder management skills, with the ability to manage multiple priorities in a fast-paced environment and deliver results.
